The third one was design by Matthew Dunn for the 75 anniversary of Avery Dennison Corporation. I chose this design, because is so unique. I like how the 7 has that folded effect. I also like of the 5 is form by the negative space.
COLOR: I love the dead design from yesteryear. The color use in the and early was fantastic. It's like they stuck to the principles of the color wheel. This reminds me of old SONY VHS tape cases. It's hypnotic in a way.