As a form of outdoor advertising, billboards have three primary characteristics: Market circulates around message Audience actively engaged in reaching prior destination Average six second exposure: designed to instill awareness.
Stephen Glassman transforms billboards into living suspended Bamboo gardens. Via Arrested Motion
Stephen Glassman is raising funds for Urban Air - Los Angeles on Kickstarter! Imagine floating, globally connected urban forests growing where billboards stand. Artist Stephen Glassman and his team are doing it.
Sheffield Bus Stop – Creative bus shelter with grass roof in Sheffield, England.
A new Kickstarter project is raising money to turn city billboards into suspended bamboo gardens.
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South Africa’s First Vertical Garden is a Living, Growing Billboard for Emirates Airlines
South Africa’s First Vertical Garden is a Living, Growing Billboard for Emirates Airlines Read more: South Africa’s First Vertical Garden is a Living, Growing Billboard for Emirates Airlines
The first ever plant billboard. Coca-Cola and WWF's billboard in the Philippines that’s covered in Fukien tea plants, which absorb air pollution.
As of March the three largest outdoor communications companies will no longer be using paper or PVC for their billboards, citing the need to transition to more environmentally friendly materials.
Billboard advertising was banned in São Paulo in Many of the rusting signs and structures remain.
Coca-Cola's Green Billboard Made of Plants That Absorb Air Pollution
Tea plants: Coca-Cola Coca-Cola Philippines and environmental group World Wide Fund for Nature (WWF) made a billboard that absorbs pounds of carbon dioxide. It was made from pots of the Fukien tea plants, old bottles and other recycled materials.
Living Billboard for Mercedes-Benz by Net BBDO at the V Waterfront, Cape Town