Brand communication

Brand, Branding & Brand Identity are words used incorrectly way too much. Let's dig deep and learn what each one is and how you can make them work for you.

Do you have tone? 🫣 Your brand’s ‘tone of voice’ reflects it’s personality — it’s how your business communicates with the world. It’s how your business makes its customers and clients FEEL. ✨ To nail tone of voice, we suggest thinking about your brand’s core values as well as unique identity and even its quirky features. 😆 Are you cheeky and fun, or sleek and polished? Keep your tone consistent everywhere, from Instagram posts to customer emails. A clever and on point tone of voice makes…

These are two terms that often get mixed up. A brand’s voice and tone are essential for building trust and connection with its audience. The voice ensures consistency, reflecting the brand’s values and personality across all touchpoints. The tone adapts to resonate with the emotions and context of each message. Together, they create a cohesive identity, foster meaningful relationships, and differentiate the business in a competitive market, ensuring the brand remains memorable and rela...

The use of brand essence wheel is a marketing format created by Bates (1995) for capturing and communicating the conceptual refinements of a brand. From the brand essence wheel business individuals…

Let's talk Dream Clients 🖤 Like it's SO much more than are you a wellness brand! *duh* Dream clients are ones that make the project a literal delight. You know the communication flows, feedback is SO spot on I could have written it myself. And the whole time you vibe, and when it's done it's so sad you won't get to chat every day! For me - THAT is a dream client. What type of business you are in doesn't matter as much as being aligned! Think we'd vibe? I have a few spots left for 2024…

Building a cohesive brand isn’t just about the logo—it’s about every element working together to tell your story. 🎨✨ I’m excited to share this sneak peek of my latest Brand Guideline Sheet, designed to streamline your branding process and ensure consistency across all platforms. From color palettes to typography, everything is laid out in an easy-to-follow format that keeps your brand identity clear, bold, and professional. 🧚🏽‍♀️ Whether you’re starting fresh or rebranding, my custom…

Jack Hoac, designer; Gianluca Ciancaglini, senior designer; Luke Melloy, design director; Thijs de Long, creative director; Jeremie Barry, executive c...

Brand Guidelines for Cosmetic Company , Jolly Lush

Calling all small business owners! Check more at https://stormygamer.cloud/calling-all-small-business-owners/

Let's talk Dream Clients 🖤 Like it's SO much more than are you a wellness brand! *duh* Dream clients are ones that make the project a literal delight. You know the communication flows, feedback is SO spot on I could have written it myself. And the whole time you vibe, and when it's done it's so sad you won't get to chat every day! For me - THAT is a dream client. What type of business you are in doesn't matter as much as being aligned! Think we'd vibe? I have a few spots left for 2024…

Brand Strategy — Conscious Made

Follow this handy guide to analyze your employer branding, identify what makes you unique, and tell stories that attract the right employees.

Colourful Simple Flat Stickers Employee Onboarding Business Presentation by Take Care Creative. Follow on Canva or get emails about new canva templates at takecarecreative.co / employee, HR, human resources, staff, work from home, communication, team , creative, professional, social media /

Ferrari - Brand Identity Prism

Why does Apple’s brand mean so much to so many people? How is it that they seem to sell their products almost effortlessly while other manufacturers are constantly clamoring for our attention and we give them no heed? When it comes to innovation, invention is only half of the equation. With every great invention you [...]

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Brand Strategy

Brand Guideline Magazine Template Elevate your brand with our modern, minimalist Brand Guideline Magazine Template. Ideal for creating lookbooks, brochures, or presentations, this bold, landscape layout is designed in InDesign INDD format. Its sleek, modern style is perfect for businesses wanting to present their brand guidelines in a dynamic, engaging format. Ideal for creative professionals, startups, and agencies looking to establish their brand’s visual identity. This item comes in…