Psychology of color

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the color chart for different paints

If used effectively, color design theory is one of the most powerful tools a designer can wield. Colours are a form of non-verbal communication that can speak

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an info sheet with different colors on it and the words color psychology written in white

How to find the right colors for your personal brand? When building a brand it's not only about choosing colors you like but selecting the ones that talks to your audience and evokes the right feeling. When creating your color palette, you should take into consideration - Your target audience - The meaning of colors - The field you're in (some colors are often used by specific industries e.g. Blue for banks) - And of course, your preferences

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an info sheet with different colors and text on the bottom right hand corner, below it is a graphic representation of how color theory works

The principles of colour theory in a nutshell. Colour is one of the most significant design aspects. They establish moods, enhance visual hierarchy, and elicit emotions. Use this infographic to grasp the various principles of colour theory better. Follow @kenny.kenray for more tips in branding and design. #graphicdesigners #designinspiration #designstrategy #designbusiness #brandingdesign #graphicdesignstudent #colorpalette #colortheory #graphicdesigntips #designtips #graphicdesigning #d...

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