Snickers ad

Brand: Snickers Objective: Relate to audience Pointing out how whiny dogs, babies, and people can be leads the reader to think "Yeah, I do sometimes get annoyed with these things," and thereby identify with Snickers, even though the content is largely unrelated to Snickers itself.

Over the past ten years, Snickers has made “You’re Not You When You’re Hungry” one of the world’s best-loved and most celebrated campaigns. But, THIS WAS THE MOST CONTROVERSIAL AD WHICH WAS TAKEN DOWN. [Read Comments to know more]

My idea for an advertising. Snickers-you are not you when you're hungry ;)

Snickers’ is the world’s biggest chocolate bar, and in many of its markets the most loved. But this success has been built upon individual markets developing their own marketing materials. The foll…

Creative Advertising Campaign

D&AD Awards 2015 Poster Advertising Campaigns Wood Pencil Winner from BBDO New York United States.

Everyone one already loves candy bars, but college kids love to feel like they won't make mistakes, either.

conditional: if you are different then you are hungry. converse:if you are hungry then you are different. inverse: if you are not different then you are not hungry. contravention: if you are not hungry then you are not different.

Print, Posters & Outdoor Campaign for Snickers

Snickers you're not you when you're hungry

Hope you like it !

Advertising Agency: Impact BBDO, Dubai, United Arab Emirates Executive Creative Director: Fadi Yaish Art Director: Antonio Cué Copywriter: Rohit Venkatesh Illustrator: Raluca Băraru General Manager: Samantha Stuart-Palmer Account Manager: Lina Ghulam

You are not you when you're hungry #snickers

SNICKERS FUN