Jasmine Zahrina

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Jasmine Zahrina
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Highroad restaurant by Foolscap Studio, Canberra – Australia » Retail Design Blog

Highroad restaurant by Foolscap Studio, Canberra – Australia » Retail Design Blog

Stairs in your retail shop can be difficult, how do you get people upstairs? How do you merchandise upstairs vs. downstairs? We love what Converse on Newbury Street does here to drive traffic. Not only is the traction on their stairs the same as the bottom of their shoes, but their super cool customization center upstairs is a huge draw. #retail #design #signage

Stairs in your retail shop can be difficult, how do you get people upstairs? How do you merchandise upstairs vs. Converse on Newbury Street drives traffic by advertising their upstairs customization center right on the stairs.