Storytelling - you need stand out and get heard above all the noise! The average consumers is exposed to 5,000 marketing messages per day, how can you be seen? You need to understand how consumers consume their information and then act upon this!
This infographic shows a really cool history of where marketing came from to what it means to be a modern marketer! #Marketing #infographics
Storytelling The Most Effective Way To Engage And Persuade People
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Storytelling Techniques For Effective Business Communications » Infographic: Storytelling Vs. Corporate Speak - Operation: PR
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Nice cheat sheet for the basics of story writing. "Don't give your audience 4, give them 2 plus 2"
Content - Infografik: Welche Wissenschaft steckt hinter Storytelling?