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Bleed’s juxtaposing identity for Historisk Museum balances the traditional with the contemporary — The Brand Identity Museum Identity, Museum Branding, Site Design, Layout Design, Web Design, Visual Identity, Brand Identity, Branding Indentity, Contemporary History
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The Brand Identity

First opened in 1904, the University of Oslo’s Historisk Museum is home to Norway’s most substantial collection of historical ethnographic artefacts, contextualising the country’s remarkable history with its contemporary culture. Tasked with developing the museum’s identity, Oslo and Vienna-based design studio Bleed turned to the building itself for inspiration, beguiled by the variety of monograms created for and adorned across the museum by its architects.