"Usually the artist will make one area stand out by contrasting it with other areas." "An icon is an image... that has great symbolic meaning." This poster contains a dove, which is universally seen as an icon for peace. As well, the artist placed emphasis on the A to signify its importance: the transition from war to peace. It also leads the eye from the center to the top, and finally to the bottom. This implies the transition of peace in the future, leaving war behind.
Lighter, Brighter Everywhere campaign, by The Allotment
The Allotment has created a global employee engagement initiative called Lighter, Brighter Everywhere for Lucite International, part of Mitsubishi Rayon Group. The internal engagement campaign, translated into six languages, includes a series of posters for use across 35 global manufacturing sites, an introductory animation and a boxed pack for employee workshops.