The luxury fashion industry has been moving towards exciting and daring campaigns lately, especially in terms of watchmaking brands. Nowadays the market it’s not just about artisan approaches to craft but also a history of can-do, daring attitudes.
How monstrous is this. Back in Hublot made the luxury watch world bow down before their spectacular LaFerrari. This incredible tribute to the eponymous supercar featured a unique and complex architecture, that was joined by a record-breaking movement.